Usefulness of a Trademark

Usefulness of a Trademark

I was asked this last week by a potential client why should I get a trademark, and what will it do for my company. Aren’t I just wasting money filing for a trademark if I my patent is expired on my product? So to give a premise I want to go into a little...

Super Bowl Ads, and Intellectual Property

After watching a very exciting Super Bowl the lack luster commercials left me wondering what happened to all the funny commercials, and how was #Dodge able to use Martin Luther King Jr.’s voice to sell Rams. King stated in the ad “we recognize that he who...
How to Protect a Recipe

How to Protect a Recipe

For those who watch Shark Tank you have probably seen Mr. Wonderful, or the other Sharks ask the Entrepreneurs whether they have patent protection, or what is proprietary about their product. However, when it comes to food, how are these individuals able to protect...